The content is published on your personal LinkedIn. There’s been a significant shift in the market: people prefer following individuals rather than companies.

Results vary depending on your starting point, but typically:

✸ The first three months focus on building a baseline and increasing key metrics such as comments, profile visits, and likes.

✸ Between months 3–9, you should start seeing better results from your outbound LinkedIn activities.

✸ After nine months, we typically see a steady flow of inbound leads, and your brand begins to gain real momentum.

This is a monthly subscription with a one-month notice period. While we don’t lock you into a contract, we recommend committing for at least six months to see significant results.

Your time commitment is as follows:

‍Strategy development: 2–4 hours with us at the beginning.

‍Monthly content production: 1-hour recording + approximately 1 hour for optional edits (the content is ready to post, but some clients prefer minor adjustments before publishing).

‍Other LinkedIn activities: Not mandatory, but engaging (such as commenting and expanding your network) can improve results by 3–5X. Most clients dedicate around 60 minutes per week to this.

You connect your LinkedIn account to a scheduling tool that integrates with LinkedIn. Once connected, we can publish everything directly from there.

If you have the knowledge and time, we absolutely encourage you to do it yourself! However, many of our clients struggle with consistency and systematic execution. A structured approach is crucial for achieving real results with founder-led content, which is where we come in.

Good quality videos can be achieved even with a newer iPhone (or equivalent quality smartphone), good headphones, and some proper lighting. If you want to invest in better quality, we can provide recommendations for studio setups.

👻 It starts in the kickoff. Your dedicated haamu gets to know how you think, how you talk, and what you would never say. 👻 Your voice is mapped from day one. Based on the kickoff, your haamu builds a clear picture of your communication style, tone, and the topics you care about. 👻 Your past posts are benchmarked automatically. The Haamu platform analyses any LinkedIn content you have published before, learning your patterns and what has already resonated with your audience. 👻 You always have the final say. Every post goes through your review before anything is published. Nothing goes live until it feels right. 👻 The more you push back, the better it gets. Your feedback in the first weeks is the sharpest calibration tool your haamu has. Most clients tell us that after a month or two, the posts sound more like them than anything they would have written themselves.

1. At the start, we define your tone of voice using various methods, including: reviewing example content from you, getting your feedback on sample posts, and running theough a tone-of-voice questionnaire covering aspects like emoji usage, humor vs. seriousness, and spoken language style

2. The content is based on your recorded stories, and we incorporate video materials to maintain authenticity.

3. In the first few months, we refine the content based on your feedback.

4. Over time, we build a library of published examples that guide future content creation.